Stage 7 of 12 · Intermediate

Build with AI: Business & Content

Writing, marketing, SEO, social, data, research, strategy, email and teaching.

Practical guides for everyday knowledge work with AI: copywriting and marketing, SEO, social media, data analysis and spreadsheets, research and summarising, business plans and strategy, productivity and email, and education and tutoring. Each guide gives you a workflow, prompts to copy and the checks that keep quality high.

0/8

modules

minutes total

Modules

1
Writing, copywriting and marketing
10 min
Get specific, on-brand copy instead of generic AI prose, from briefs and voice guides to editing passes.
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2
SEO and content strategy
10 min
Use AI for keyword research, content planning, briefs, technical audits and genuinely useful pages, not mass-produced filler.
3
Social media
8 min
Plan, create and repurpose social content with AI while keeping a human voice and real engagement.
4
Data analysis and spreadsheets
10 min
Clean, analyse and chart data with AI that writes and runs code or formulas, and check every number.
5
Research and summarising
10 min
Find, read and synthesise sources with AI research tools, and keep every claim tied to something you can check.
6
Business plans and strategy
10 min
Pressure-test ideas, draft plans, model scenarios and prepare decisions with AI as a sparring partner.
7
Productivity and email
9 min
Triage inboxes, draft replies, prepare meetings and plan your week with AI, while keeping control of what gets sent.
8
Education and tutoring
9 min
Use AI as a patient tutor that explains, quizzes and gives feedback, and as a teacher's assistant for planning and materials.